Rouleur 'Arlo's Upper Yarra' Pinot Noir
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Our excitement levels went off the scale when Matty East mentioned he has 'another' Pinot Noir. Wait what? There is more? Premium Premium? Yep. Ok. Buckle up. Fruit sourced from two Upper Yarra vineyards. Meticulously hand-sorted. Minimum intervention. No fining. Lightly filtered. When the fruit is this good, just let it do its thing. And it is doing a thing. Complexity, aromatics of dark and red sour cherries, dried rose petals. Evidence of quality oak in the background. Powdery tannins and surprising length in its youth. Our excitement levels are yet to decrease. They won't for a while. Cellar it 2 to 5 years if you can bear it (a huge ask indeed).
Calling all you high rollers. Allow us to introduce one man band Matt East. He grew up in the Yarra Valley, tinkering with his own wine from a young age, dad growing grapes in the back yard. The Rouleur philosophy is tending to pick on the earlier side for a freshness that knocks your socks off without sacrificing flavour. Matt’s rolling/rouleur journey in wine took him from national sales manager for Wirra Wirra to now getting his handy dirty, (cue suit in the bin. Sales script ripped apart. KPIs and spreadsheets deleted.). Rouleur is a tilt of the hat to his dad - lost but not forgotten - and a nod to the road less traveled.