The Heads, The Brothers, The Name... What does it all mean?

by James Carlile

The Heads, The Brothers, The Name... What does it all mean?

Creating a brand image, and a logo, to represent our ideals was an important milestone in our conception. 

After an extensive search, we teamed up with talented graphic designer Arnaud Le Deveht.  The Frenchman (who resides in Hong Kong) displayed an impressive portfolio of work, had travelled to Australia, and has a passion for wine: a perfect fit! 

Over the course of 72 emails, a few coffee meetings and countless bottles of red, Arnaud was able to get a feel for what the soon to be name 'Wine Brothers' concept was about, what we stood for and how we wanted to be perceived. 

 

Stay tuned for more to come....




James Carlile
James Carlile

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